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podcast equipment recommendations

Podcast Equipment Recommendations For Guests

You have been booked on an industry-related podcast – that’s great. While you may think your role is pretty simple – answer the call and respond to questions – there may be a bit more involved. In fact, you are going to need a few pieces of equipment to ensure

seo benefits of podcasting

Understanding the SEO Benefits of Podcasting

Podcasts are the modern radio – but better. A podcast offers listeners on-demand shows, free information, and present huge marketing opportunities that are beneficial to advertisers, consumers, and producers. However, marketers don’t just benefit from advertising on a podcast, but also from making podcasts. SEO and podcasts can work hand

how to hire a podcast booking agent

Hiring a Podcast Booking Service vs DIY

Are you an expert in your industry? If so, you may be searching for new ways to reach a broader audience. One of the newest and most effective ways to do this is by getting booked on industry-related podcasts. Unfortunately, for some, this can be easier said than done. If

expert podcast guest

The Benefits of Being a Podcast Guest Expert

If you were given the opportunity to make a presentation to over 100 business owners in your target market, you wouldn’t give it up, right? Of course not, doing so would be crazy. However, there are far too many people who pass up the opportunity to be a guest on

podcast one-sheet

How to Create a Podcast Guest One-Sheet

The podcast one-sheet is a simple one or two page document that you send to podcast hosts, along with your pitch email. It is extremely similar to a media kit for your business or blog. While you may think that creating this will be simple, there are a few things

history of podcasting

A Short History of Podcasting & It’s Effect on The Internet

Podcasts are now a popular and common method of entertainment and communication. However, they are also a relatively new type of technology. In fact, Netscape developers came up with the initial idea regarding what is now known as podcasting in 1999. The goal was to create a way to provide

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Latest Blog Posts

Stop Marketing and Start Engaging

John Jantsch Interviews Alison Stratten My guest for this week’s episode of Excellence in Podcasting is Alison Stratten, author and co-host (along with her husband) of UnPodcast:

Living Your Powerful Truth

John Jantsch Interviews Rick Clemons My guest for this week’s episode of Excellence in Podcasting is Rick Clemons, author of Frankly My Dear, I’m Gay,

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